Now what?

5:7:2013Parker Payroll Services has a logo, business cards, print collateral and a web site. Now what? Getting heard is what. Marketing is a science unto itself. But there are basic marketing 101 steps to take.
New School:
Web site
Facebook
Google+
Twitter
Linked In
Old School:
Contact former clients-not to steal, but to use a contact to possible clients. Former clients have vendors, smaller company resources, etc.
Networking groups
Small business organizations
Personal visits
Conferences
And probably the most important: take the time to build relationships
If New School is completely out of your wheel house, don’t hesitate to read books to learn more, attend seminars or even hire a consultant. Often times a consultant is money well spent.

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