Monthly Archives: May 2013

Now what?

5:7:2013Parker Payroll Services has a logo, business cards, print collateral and a web site. Now what? Getting heard is what. Marketing is a science unto itself. But there are basic marketing 101 steps to take.
New School:
Web site
Facebook
Google+
Twitter
Linked In
Old School:
Contact former clients-not to steal, but to use a contact to possible clients. Former clients have vendors, smaller company resources, etc.
Networking groups
Small business organizations
Personal visits
Conferences
And probably the most important: take the time to build relationships
If New School is completely out of your wheel house, don’t hesitate to read books to learn more, attend seminars or even hire a consultant. Often times a consultant is money well spent.

Electrons are free

11:29:2012I thought it over, changed it around, used what I had, went from here to there and Bob’s your uncle. Bob’s your uncle is a British thing and I do not know what it means other than, there you go. Below is the working first page of Parker Payroll Services. Below that is a link to the work-in-progress site. I chose a very different and not typical style. I did it because I could and because more and more often I am seeing “new” design and concepts that either I or former colleagues did years ago. At the time we did them we were shot down as being too modern because of a, “I haven’t seen that before” mentality. So I designed what I liked, what I thought was user friendly and a bit atypical. You might not like it, you might think it is bad design. It is not, it is good design. It is different, not that much, useable yet simple. As many people that love curry an equal amount of people hate it. By the way, the bottom row doesn’t work and won’t take you to another page. Click the logo to go back home.

parkerhomepage

http://lisabelloli.com/parkerhome.html