Print–ready vs. press–ready and how to know you’re ready

Print–ready Pdfs what are they and what does it mean? I get requests all the time for, “high resolution Pdfs.” And what is exactly is that? You see, when saving a file as a Pdf you have many options. Among them are print–ready and press–ready, there’s web too but that’s for later. When I see a designer asking for a, “high resolution” Pdf I think they don’t know what they want. I try to figure out how it’s being printed and send them what I think they need.

But here it is in a nutshell; print–ready is for things that will be printed out on an office printer or at a copy shop. Saving Pdfs in this version will produce good quality printed material for handing out. This might even include a short run brochure or flyer that you might want to run off in–house. Press–ready is for things being sent to a commercial printer. High run digital printing or offset printing. Press–ready Pdfs strip out unnecessary ancillary information. It keeps the information a printer will need for printing a quality piece.

If you get a request for a high resolution Pdf first ask, print–ready or press–ready. Likely they will respond, high resolution. If you’re sending it to a designer, send a press–ready version if it’s to another office (or office like place) send print–ready. Just remember to tell the recipient what version it has been saved.

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